Mayweather Boxing

Sports Brand Design with Jeff Mayweather for UK Boxing Project

Mayweather Boxing Promotions

In 2019 I was selected by International Sports Solutions to design a brand of boxing merchandise to support their Mayweather Boxing project.


International Sports Solutions is headed up by Sports and Finance Director Leah Jean who structured and set up an amazing opportunity for a UK boxer to pursue his dreams of a world title comeback.

For this they put everything in place to give them a once in a lifetime opportunity to train at the illustrious Mayweather Boxing Gym in Las Vegas, USA.

Services Used


The logo and brand I designed was to reflect the whole story and one what would hold a powerful and prominent presence whether it be on a large cinema screen, merchandise range or social media space. To complete the whole project I produced the following:

Project Deliverables

YouTube Channel Art

Mayweather Youtube
Mayweather Boxer Spencer Fearon

Meeting with Sky Sports Spencer Fearon who was being interviewed by Espire Film Production as part of the Mayweather Boxer Project.

Mayweather Boxer Film Crew

Supporting the film crew on location at London Bridge Hotel. Spencer Fearon is interviewed as Mark Foris looks on.

Jeff Mayweather

ISS Finance Director Leah Jean with Jeff Mayweather of Mayweather Promotions

Jacob Duran

ISS Finance Director Leah Jean with screen icon and world’s best cutman Jacob ‘Stitch’ Duran

" I observed how Peter worked, his attention to detail, his deep and intricate analysis of every aspect of the project in order to create a story that matches your vision, I and the rest of the team were left in complete awe."
Jacob Duran
Leah Jean
International Sports Solutions Finance Director

Branding Case Studies